Sales reps who receive consistent coaching close 28% more deals than reps who don't. Only 30% of reps report receiving consistent coaching today.

CSO Insights 2018 Sales Enablement Optimization Study + HubSpot State of Sales 2024 (reps reporting on coaching consistency).

18%

Revenue growth

100%
arrow-growth

Faster ramp

22%

Higher PVR

+37%

Close rate

How It Work Image

Live coaching, on
the wrist. Specific feedback, on the phone.

  • Apple Watch live nudges, glanceable, no phone-checking in front of the customer
  • Post-visit coaching on iPhone, specific, timestamped, delivered before the next appointment
  • Same playbook scoring, consistent across the live moment and the post-visit review

Score the steps that decide the close. Across every visit.

  • Per-step scoring, discovery, premium framing, financing introduction, objection handling, close attempt, graded on every visit
  • Tuned to your playbook in week one, adjust scoring weights, add or remove steps, swap in industry-specific hinge moments
  • Pattern recognition across the team, see the 3 reps skipping financing on 40% of visits before the quarter closes
How It Work Image

One platform. Every conversation.

Real-time AI coaching for the conversations that determine your revenue

How it works

RECORDING

Capture Every Conversation

One tap on iPhone, iPad, or Apple Watch. Works offline anywhere.

INTELLIGENCE

Coach & score every rep.

CoachDean grades your playbook and writes feedback before the next visit.

GROWTH

Onboard, coach, and reinforce.

Auto-CRM updates, drafted follow-ups, and sales insights, no more typing notes.

RECORDING

Capture Every Conversation

Field-grade audio, zero setup, works offline, live recording and nudge when arriving.

INTELLIGENCE

Clear the path to a "Yes"

Live nudges at the door and intelligent feedback before they are back in the truck.

GROWTH

Onboard, coach, and reinforce.

Readiness you can measure and results you can prove over and over. At every buying stage.

Built for the industries that sell into the Home.

Three industries in one platform. Calibrated to your playbook in week one, from the truck-cab follow-up to the model-home tour to the kitchen-table close.

Home Builders

Coach every Sales Counselor on every model-home tour and scale your team.
Read  More

Home Services

Coach every tech on every in-home visit. HVAC, plumbing, roofing, chimney.
Read  More

Home Improvement

Coach every designer through the second-visit close. Kitchen & bath, windows & doors, painting.
Read  More

AI Sales Coaching runs on the full SalesAsk platform

Coach Dean writes the feedback. Virtual Ridealongs show the moment.

How it works
CoachDean AI Agent

Surfaces high-impact trends across your entire organization, identifying

Virtual Ridealongs

Gives managers total visibility into field or showroom interactions remotely

AI Action Summaries

Turns long meetings into clear summaries with key scope, timeline

AI Roleplays

Allows reps to practice winning techniques and handle tough objections

Coach every conversation
you couldn't hear.

Coaching after every visit

Coach Dean reviews every conversation, scores each step against your playbook, and gives the rep specific feedback before the next appointment.

Record every conversation

Every in-person and virtual sales visit is recorded and transcribed automatically. iPhone, iPad, or Apple Watch. Works offline. No setup

Summaries that write themselves

Every visit becomes a 90-second read. Budget, timeline, objections, competitors mentioned, next steps, captured automatically.

Playbook adherence, scored

Coach Dean scores every visit against your specific playbook. Pinpoints the exact moment the conversation went sideways.

Ridealongs, without the windshield time

Managers review the moments that matter in 5 minutes, not 5 hours. Coach Dean flags the 90-second clip worth your attention.

Practice before the door

Reps practice real customer scenarios against an AI buyer — scored on the same playbook used on live visits. Powered by RePlab.

Teams like yours.
Results to replicate.

Trusted by leading sales teams in home improvement, home building and Home Services.

Read all stories

Ottawa General Contractors boosts revenue by $1.7M using Salesask

Read Story
$1.7M
Increase in revenue in 6months
Customer Stories Image
Real Team Card Image
+26%
Close rate increase
Read Story
Real Team Card Image
3X
Faster ramp time
Read Story

How a home improvement leader lifted close rates and rep retention with SalesAsk

Read The Story
100%
Rep Retention
+30%
Close rate increase
Customer Stories Image
Real Team Card Icon

“AI Sales Navigator boosts efficiency and closes deals faster. A must-have for any sales team looking to stay ahead and maximize revenue.”

Anthony
Sales Manager
No items found.
No items found.
No items found.
No items found.

Integrations

Salesask works with who you work with.

View all integrations

Frequently asked questions

View all FAQs
Is it legal to record conversations with clients?
How will my sales reps react to being recorded?
How does the AI work for trades sales?
How long does setup take?
Does Salesask integrate with ServiceTitan and other trade CRMs?
How does Salesask help increase my average ticket size?
Will my sales reps feel micromanaged by AI recording?
How is this different from a mystery shop?
How much work is it for our IT team to set up?
How does this help with buyer follow-up?

Start closing more deals, without hiring more reps

See exactly what’s holding your team back and fix it fast.

Book a demo
Cta Vactor