The roofing sale isn't made on the roof. It's made in the kitchen, at the table, while your estimator is showing photos on a tablet and the homeowner is staring at a number. Twenty minutes of conversation decides whether the proposal gets signed tonight, slow-rolled for three weeks, or bid out to two competitors.
Your estimator says they handled the insurance question. They say they mentioned financing. They say the homeowner is "thinking about it." None of that is checkable. The proposal goes out, the deal slips, and you don't know if it was the price, the financing line, the timeline, or the fact that the spouse never spoke during the visit.
Sales Managers can't ride along on every estimate. The actual close rate is being set at kitchen tables you'll never sit at.
Close more roofs. Coach every estimator.
Real-time AI coaching for the conversations that happen on the driveway, on the ladder, and at the kitchen table, before the proposal goes out.
21 days
to first measurable result
+37%
Average increase
in close rate
in close rate
1,000+
Companies rely on SalesAsk
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The problem you can't fix because you can't hear it
Stop wasting expensive roofing leads
Stop wasting expensive leads and start booking inspections. You invest heavily in Google Ads, LSA, and canvassing, but SalesAsk shows exactly why leads don’t convert by recording and analyzing every conversation. See where reps are slow to respond or fail to qualify, so you can turn wasted spend into signed contracts.
Clone your top closer and get out of the weeds. Instead of jumping into every deal, our AI highlights the exact talk tracks used by your 40% closers and applies them across your team. Every homeowner hears a clear, trusted message, and you run the business on systems, not constant involvement.
Clone your top closer and get out of the weeds. Instead of jumping into every deal, our AI highlights the exact talk tracks used by your 40% closers and applies them across your team. Every homeowner hears a clear, trusted message, and you run the business on systems, not constant involvement.
The problem you can't fix because you can't hear it
The roofing sale isn't made on the roof. It's made in the kitchen, at the table, while your estimator is showing photos on a tablet and the homeowner is staring at a number. Twenty minutes of conversation decides whether the proposal gets signed tonight, slow-rolled for three weeks, or bid out to two competitors.
Your estimator says they handled the insurance question. They say they mentioned financing. They say the homeowner is "thinking about it." None of that is checkable. The proposal goes out, the deal slips, and you don't know if it was the price, the financing line, the timeline, or the fact that the spouse never spoke during the visit.
Sales Managers can't ride along on every estimate. The actual close rate is being set at kitchen tables you'll never sit at.
Your estimator says they handled the insurance question. They say they mentioned financing. They say the homeowner is "thinking about it." None of that is checkable. The proposal goes out, the deal slips, and you don't know if it was the price, the financing line, the timeline, or the fact that the spouse never spoke during the visit.
Sales Managers can't ride along on every estimate. The actual close rate is being set at kitchen tables you'll never sit at.
Stop wasting expensive roofing leads
Stop wasting expensive leads and start booking inspections. You invest heavily in Google Ads, LSA, and canvassing, but SalesAsk shows exactly why leads don’t convert by recording and analyzing every conversation. See where reps are slow to respond or fail to qualify, so you can turn wasted spend into signed contracts.
Clone your top closer and get out of the weeds. Instead of jumping into every deal, our AI highlights the exact talk tracks used by your 40% closers and applies them across your team. Every homeowner hears a clear, trusted message, and you run the business on systems, not constant involvement.
Clone your top closer and get out of the weeds. Instead of jumping into every deal, our AI highlights the exact talk tracks used by your 40% closers and applies them across your team. Every homeowner hears a clear, trusted message, and you run the business on systems, not constant involvement.
AI for every step of the sale.
One platform they can rely on.
Coaching after every visit
Coach Dean reviews every conversation, scores each step against your playbook, and gives the rep specific feedback before the next appointment.
Record every conversation
Every in-person and virtual sales visit is recorded and transcribed automatically. iPhone, iPad, or Apple Watch. Works offline. No setup
Summaries that write themselves
Every visit becomes a 90-second read. Budget, timeline, objections, competitors mentioned, next steps, captured automatically.
Playbook adherence, scored
Coach Dean scores every visit against your specific playbook. Pinpoints the exact moment the conversation went sideways.
Ridealongs, without the windshield time
Managers review the moments that matter in 5 minutes, not 5 hours. Coach Dean flags the 90-second clip worth your attention.
Practice before the door
Reps practice real customer scenarios against an AI buyer — scored on the same playbook used on live visits. Powered by RePlab.
One platform. Every conversation.
Real-time AI coaching for the conversations that determine your revenue
RECORDING
Capture Every Conversation
One tap on iPhone, iPad, or Apple Watch. Works offline anywhere.
INTELLIGENCE
Coach & score every rep.
CoachDean grades your playbook and writes feedback before the next visit.
GROWTH
Onboard, coach, and reinforce.
Auto-CRM updates, drafted follow-ups, and sales insights, no more typing notes.
RECORDING
Capture Every Conversation
Field-grade audio, zero setup, works offline, live recording and nudge when arriving.
INTELLIGENCE
Clear the path to a "Yes"
Live nudges at the door and intelligent feedback before they are back in the truck.
GROWTH
Onboard, coach, and reinforce.
Readiness you can measure and results you can prove over and over. At every buying stage.
Explore our complete
growth effectiveness platform.
Get reps up to speed fast and keep them sharp for the long haul.
CoachDeanAI
The AI agent that reviews every visit, scores every step, and coaches every rep automatically.
Ai sales coaching
Live nudges at the door. Specific feedback before the rep is back in the truck.
Ai roleplays
Reps practice real customer scenarios, scored on the same playbook used on live visits.
Real roofing teams. Real numbers.
+37%
Close rate increase
40%
Less manual
admin work
8X
Faster
Coaching
+15%
Avg ticket
value increase
"We added $1.7M in revenue. I didn't change the team. I changed what they could hear about themselves."
— OGC Customer
Teams like yours.
Results to replicate.
Trusted by leading sales teams in home improvement, home building and Home Services.
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Integrations
Salesask works with who you work with.
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Is it legal to record conversations with clients?
How will my sales reps react to being recorded?
How does the AI work for trades sales?
How long does setup take?
Does Salesask integrate with ServiceTitan and other trade CRMs?
How does Salesask help increase my average ticket size?
Will my sales reps feel micromanaged by AI recording?
How is this different from a mystery shop?
How much work is it for our IT team to set up?
How does this help with buyer follow-up?
Start closing more deals, without hiring more reps
See exactly what’s holding your team back and fix it fast.
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